As part of our 2024 strategy to rekindle our ties amongst the agricultural sector, we participated in SIFLOR 2024. The XI International Flower Symposium is a space created by ASOCOLFLORES and CENIFLORES. This space is essential for the flower business, and has served as a platform to secure our role as an innovative company in the industry, in both Colombia and Ecuador.
A meeting space for business leaders
Our attendance at the symposium has allowed us to:
· Enhance our brand position, which has translated into more recognition in the industry.
· Interact with national and international agricultural and flower buyers.
· Rekindle relationships with previous clients and open new business opportunities.
· Receive a warm welcome from participants, being recognized as pioneers in the sector.
· Demonstrate that alongside having sustainable solutions, our portfolio maintains the quality of their crops. Our products allow proper light management and maintain ideal microclimates in greenhouses.
Our energy and passion this year was palpable in every meeting and conversation with clients and leaders. It gave us more tools to maintain our status as a reference in the development and supply of plastic solutions for the flower industry.
Next Steps: increasing our presence and innovation
Our academic agenda was fundamental. We were able to keep up with the latest trends and advances in the flower industry. However, our biggest satisfaction has been achieving direct contact with key actors in the business, sharing ideas, and working on the future of the region’s flower business.
The success of this event has just been a small part of what we aim to achieve. We continued working to strengthen our presence with associations and the market, in both the commercial level and business specific innovation. We are opening new doors and demonstrating that, we don’t only offer products, but our brand is synonymous with effective solutions, expert counseling, in-depth knowledge, trust, and being cutting-edge.